As founding and creative director of Principle Design, I take pride in our purpose to design with principle. I’m a strong believer that great design cannot happen without passion, knowledge and persistence. I continue to be inspired my formative design experience working under Milton Glaser and Michael Beirut of Pentagram design who instilled in me a deep seeded value for designing with purpose.  I established Principle Design to be able to practice and honour my value of quality design. Our decade long history has resulted in exposure to an array of clients ranging from local not for profits, to global corporations, as well community institutions in health and education and extensive experience within the creative industry. The diversity of our clients allows us to learn, innovate and engage with the complexity of such varied experiences that continue enrich our practice.

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As Principle Design’s experienced studio manager, Ruwani is a registered architect with over eight years of industry experience and a diverse career portfolio.

Her time spent working for industry professionals such Mills Gorman and Architectus Melbourne provided her with the opportunity to develop her business skills and explore her creative dexterity, which later prompted her career shift to studio management.

These days, when she’s not working at the studio or pursuing her Masters degree in project management, Ruwani can often be found experimenting in the kitchen. A fantastic cook, she is fascinated by different cuisines and flavour possibilities, and sees cooking as yet another creative outlet.